M&A Advisory for the Emerging and Lower Middle Market.
We represent business owners preparing to exit and acquirers looking to grow. Partner-led, institutional-grade process from valuation through closing.
TRiBUS M&A Advisors specializes in emerging and lower middle market business exits and acquisitions. We bring structure, clarity, and discipline to every engagement.
Two partners. Decades of experience. Your deal, handled personally.
At TRiBUS, the partners you meet in the first conversation are the same people managing your transaction at every stage. We are nimble by design — headquartered in Denver, with a deal team operating across Denver, Miami, and Latin America.
Marco Rivero
Over a decade of corporate development and M&A experience spanning strategic planning, business valuation, deal structuring, and management presentations. Relationships across private equity groups, family offices, and strategic acquirers throughout the U.S. and internationally.
Alex Alvarez
13 years of investment analysis, investment banking, and commercial real estate experience. An expert in the home services and trade sectors, and a founder of and investor in multiple service businesses — bringing real-world operating insight to every transaction.
Most business owners navigate a transaction like this once in their lifetime. The advisory partner they choose determines whether they walk away with what they built — or leave value on the table.
Closed by our partners across sell-side and buy-side engagements.
In aggregate transaction value across our closed engagements.
Years of M&A and investment experience across institutional and operating roles.
Engagements across the United States, with a buyer network spanning private equity, family offices, and strategic acquirers.
Advisory built around your objectives — not ours.
We work with business owners in the emerging and lower middle market preparing for a sale, acquirers searching for the right opportunity, and operators making decisions that determine what their company is worth. Every engagement is structured to serve one outcome: yours.
Sell-Side Services
You have built something of real value. We prepare your business for the market, identify and qualify the right buyers, and negotiate with the discipline required to close at the terms you deserve — while keeping the process entirely confidential.
Learn moreBuy-Side Services
The right acquisition is rarely found. It is sourced. We work alongside acquirers to identify on-market and off-market opportunities, analyze targets with institutional rigor, and structure transactions that hold up long after the closing table.
Learn moreBusiness Valuation
Before any decision — sell, grow, or hold — you need to know what your business is actually worth. Our valuations are grounded in current market data, comparable transactions, and the judgment of partners who have sat on both sides of the table.
Learn moreStrategic Advisory
For the owner who is not ready to sell but wants to be positioned when the time comes. We work alongside operators to strengthen the decisions that drive enterprise value — so that when the moment arrives, you are not leaving anything behind.
Learn moreNot all representation is the same.
We’re built for owners of emerging and lower middle market businesses — typically $1M–$30M in enterprise value across home services, healthcare, professional services, retail, distribution, and light manufacturing — who need institutional-grade execution without losing the focus of a partner-led firm.
| TRiBUS M&A Advisors | Traditional Business Broker |
|---|---|
| Focused on strategic transaction advisory and execution | Primarily focused on listing businesses for sale |
| Focused on emerging and lower middle market businesses | Often serves smaller "Main Street" transactions |
| Curated outreach to strategic buyers, private equity groups, family offices, and qualified acquirers | Broad marketing to general buyer pools |
| Disciplined, institutional-style transaction processes | Transaction process is often less structured |
| Strategic positioning designed to maximize buyer interest and perceived value | Limited emphasis on positioning and market narrative |
| Advanced financial analysis, value modeling, and transaction strategy | Basic valuation methodologies and limited financial analysis |
| Comprehensive support through preparation, negotiation, diligence, and closing | Primarily facilitates introductions and deal coordination |
| Access to sophisticated buyers and professional investors | Buyers often consist of owner-operators and local entrepreneurs |
| Advisor acts as a strategic partner throughout the transaction | Broker acts primarily as an intermediary |
| Tailored, partner-led advisory model with direct senior involvement | Generalized process across many listings |
Focused on strategic transaction advisory and execution
Traditional Business BrokerPrimarily focused on listing businesses for sale
Focused on emerging and lower middle market businesses
Traditional Business BrokerOften serves smaller "Main Street" transactions
Curated outreach to strategic buyers, private equity groups, family offices, and qualified acquirers
Traditional Business BrokerBroad marketing to general buyer pools
Disciplined, institutional-style transaction processes
Traditional Business BrokerTransaction process is often less structured
Strategic positioning designed to maximize buyer interest and perceived value
Traditional Business BrokerLimited emphasis on positioning and market narrative
Advanced financial analysis, value modeling, and transaction strategy
Traditional Business BrokerBasic valuation methodologies and limited financial analysis
Comprehensive support through preparation, negotiation, diligence, and closing
Traditional Business BrokerPrimarily facilitates introductions and deal coordination
Access to sophisticated buyers and professional investors
Traditional Business BrokerBuyers often consist of owner-operators and local entrepreneurs
Advisor acts as a strategic partner throughout the transaction
Traditional Business BrokerBroker acts primarily as an intermediary
Tailored, partner-led advisory model with direct senior involvement
Traditional Business BrokerGeneralized process across many listings
Sophisticated M&A advisory for privately held businesses.
Many privately held emerging and lower middle market businesses fall into a gap within the M&A market — too sophisticated for a traditional business brokerage approach, yet often overlooked by larger advisory firms focused on larger scale transactions. These business owners still require strategic planning and experienced M&A guidance, but through a more tailored and nimble advisory model.
TRiBUS brings that approach to its clients through a focused, partner-led model built around preparation, positioning, and disciplined execution. Our team combines institutional M&A experience with firsthand operating and ownership experience, allowing us to advise clients with both technical rigor and practical perspective.
We are deliberate about the engagements we take on because our standard requires it. Every client works directly with our partners. Every deal receives the same institutional discipline we have developed across decades of M&A practice. And every outcome is measured against one question: did our client achieve what they deserved?
If you are looking for the firm that moves the most volume, we are not it. If you are looking for the firm that will treat your transaction with the seriousness it demands, we would like to have that conversation.
Results that speak for themselves.
Every transaction we take on carries the full weight of our partners’ attention, experience, and commitment.
I built this company over 27 years and had never sold a business before. TRiBUS helped us through the entire process, kept things organized, and brought serious buyers to the table. We ended up with a result our family was very happy with.
What stood out to me was how hands-on they were. They understood our business, prepared us properly before going to market, and stayed involved all the way through closing.
We talked to a few brokers before deciding to work with TRiBUS. Their process felt more professional and strategic from the beginning, and they did a good job keeping the deal moving when things got complicated.
We were nervous about confidentiality — our team and customers couldn’t know. TRiBUS ran the whole thing quietly and professionally, and we never lost a single employee or client over it.
They brought us multiple offers and actually explained the differences between them. We didn’t just take the highest number — we took the structure that protected our family and our team.
I had been approached by buyers before and it never went anywhere. TRiBUS helped me understand what my business was actually worth and positioned it the right way. The outcome was well beyond what I expected.
Living in a smaller market, I wasn’t sure a firm like this would take us seriously. They did. The process was every bit as thorough as I’d hoped, and they understood the realities of running a business out here.
They were straight with me from the first call. Told me what needed fixing before we went to market, and it made a real difference in the offers we received. No pressure, just honest guidance.
The buyer they found was the right fit culturally, not just financially. That mattered to me after 30 years of building this. They understood that and made it part of the negotiation.
They managed the attorneys, the lender, and the buyer’s questions so I could keep running my business. That alone was worth it. The deal closed on terms I was comfortable with.
From the first conversation to closing, I always knew where we stood. They returned calls, met deadlines, and never left me guessing. That level of communication is rare.
Client identities withheld to protect confidentiality. Quotes reflect actual client experiences.
Let’s talk about your business, your goals, and your options.
Every engagement starts with a confidential conversation. No forms, no obligations — just a direct discussion with one of our partners about your business, your goals, and whether TRiBUS M&A Advisors is the right fit for what you are trying to accomplish.
Request a Confidential Consultation